Strategy Management Introduction

In: Business and Management

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Section 5

Introduction to Strategic Management
Susan Scribner

Section 5

Table of Contents
Figure 5.1. Facets of Strategic Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5-2 Figure 5.2. Strategic Management of One Stage of the Policy Process . . . . . . . . . . . . . . . . . 5-4 Table 5.1. Five Facets of Strategic Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5-3 Bibliography. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5-5 Annex 5-A. Strategic Planning and Strategic Management . . . . . . . . . . . . . . . . . . . . . . . . . . 5-6

Section 5

Introduction to Strategic Management
Health policy reforms, even ones that have been approved, decreed, or signed into law, will not necessarily be implemented as intended without the impetus and guidance of policy champions. The policy process, as explained and diagrammed in the introduction to this toolkit (Section 1, especially Figure 1.1), includes the following stages: policy formulation and legitimation, constituency-building, resource mobilization, implementation design and organizational structuring, and progress and impact monitoring. However, proposed reforms are not likely to progress through these stages without someone managing or shepherding them. For those who want to participate in and further the process of health sector reform, strategic management provides an effective approach. Strategic management is a process for developing and enacting plans to reach a long-term goal that takes into account internal variables and external factors. Strategic management encompasses an integrated, future-oriented managerial perspective that is outwardly focused forward-thinking performance-based (see Kiggundu 1996).…...

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