Public Perceptions of Science

In: Science

Submitted By silviagurau
Words 1911
Pages 8
Public Perceptions of Science
Nowadays media is having a huge influence on the public perception. Every new information is taken by different types of media and is transmitted to the public in very different ways. There are different sources of media so there are many ways of interpreting new information depending on the media format, the audience, who is founding that media source and also what outcome they want to obtain from the public.
Newspaper- is an old way to get your information; its target audience are people above the age of 18. In the newspaper the level of accuracy is not as high because the news are mostly changed by the journalist depending on what the government wants to communicate to the public because they are funding them. The language use is basic so the news can be understood by everyone. * Scare stories- in the newspaper we can find stories that are meant to have a bad influence on the public because they are talking about the rapid spread of the viruses like Ebola. They are mostly there to exploit the public fears because those are also controlled by the government. * Specialist journals- give reports about a specific subject to the public. In here you can find scientific articles of the week. Its target audience are the scientists and also the public. They are written by the people with some scientific knowledge and that’s why the language used is more scientific; they also give more details about the cases. Their purpose is to inform the audience about the new research, discoveries and everything around the science field.

TV- is based on transmitting the information to a very large distance; its target audience is large because every age group is watching the TV. * Scare stories- are presented by the news channels and are meant to have a bad outcome on the public opinion. They are made and interpreted in different ways depending…...

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