Loreal

In: Business and Management

Submitted By chipote14p
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What are the challenges facing L´Oreal Management?

L’Oreal is a company that has lot subsidiaries around the world. So, they need to improve all tools that have at hand, because how it is a big company, they need to share information quickly to take advantage of the market trends and the implementation of strategies. So, the challenges more evident that show L’Oreal are the following:

* To create a global knowledge management and collaboration platform. * To reduce cost of internet implementation. * To provide international platform for e-business that can be used to quickly create websites, publishing sites, custom e-commerce sites. * To share information and collaborate to make a common strategy across the group. * To create a fluent communication among all divisions that permit to improve the performance of a group. * To work with all units available to improve decisions.

Make a list of all the functionalities of M@sternet described in the video. What kind of a knowledge management system is M@sternet?
This system present some function, but we can identify the following functionalities: 1. A place where people share information. 2. A place where people realize discussions. 3. A place where people work jointly with the information gave by system.
This tools help to be more efficient, thanks to all information is shared around all divisions. Also, managers can manage the knowledge behavior.
This system uses “tacit knowledge”, because it ensures task effectiveness in an organization. Similarly, this knowledge is transferred through shared experience, apprenticeship and job training. Also, it is cultivated in an organizational culture that motivates through share vision and common purpose. Finally, it provides a kind of creative vitality such as intuition and spontaneous insight.

Why did L’Oreal say it chose the…...

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