Current Events in Business Research

In: Business and Management

Submitted By ellyponce
Words 1131
Pages 5
Current Events in Business Research
Business Research RES/351
July 23, 2012

Business research is an organized and systematic inquiry used to obtain data and yield information to support and guide managerial decisions. Organizations use the process to plan, acquire, analyze, and disseminate insights to guide their business decisions with the ultimate goal of maximizing business performance (Cooper & Schindler, 2006). Organizations, no matter how large or how small will use business research at some level. I will discuss research used in the wind energy business in relation to developing and building wind farms.
Business Research in Wind Energy
A good research initiative is valuable to the success of any organization. In the wind energy business several major components must be considered in the building of a wind farm. Strong wind is an endless natural resource to be transformed into capital for both an individual landowner as well as for the wind company. However, before development of a wind farm can be undertaken, the company must first find a windy site and determine if the site has nearby transmissions lines. Once wind and transmission is determined, the value to landowners and the value to governments and local communities must be ascertained and brought to those groups. A wind project will not be successful without the buy-in from the local government, the community, and the landowners.
Chasing the Wind
The first step to building a wind farm is to find locations to catch the wind. Wind resource analysis and research will help identify the best places. Meteorological investigations and studies are performed looking for sites in which the average wind speed is appropriate for the wind turbines to be used. Wind speeds on average of 17+ miles per hour are ideal. Wind is typically monitored for six months to two years to corroborate the company’s…...

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