Cross Cultual Communication

In: Business and Management

Submitted By shoaib1358
Words 1687
Pages 7
Running Head: Business Communication

Assignment [Name of Writer]
[Name of Institution]


Introduction 3 Intercultural Issue 4 Verbal Issue 5 Non-Verbal Issue 5 Hofstede Cultural Dimensions 5 Strengths 6 Weakness 6 Case Study Issues 6 Recommendations: 7 References: 8

Executive Summary:
The given report is Intercultural Communication and Negotiation Skills and the given barriers that occur in form of verbal and non-verbal communication. The selected framework is Geert Hofstede Cultural Dimensions which gives analysis various cultural factors in a business environment and the implication of theory on organization. The model and framework strength and weakness is discussed. The end part highlights the case study issues and the given recommendations to remove such barriers.

Intercultural Communication and Negotiation Skills


The influx of information technology and mass globalization in terms of markets and economies it is imperative for businesses and their employees to develop the art of cross-cultural interaction process which ensures negotiation and decision making ability. The method of making a particular decision is to reach a point of agreement to build general acceptance among all the key stakeholders. The establishment of various organizations doing business around the world by engaging in strategic alliance and ventures require that the managers and employees are accustomed to cross-cultural communication skills and competency. The application of such communication is better result and more market sense to derive estimation and growth results in the future. The firms who go global seek and strive to reflect cross-cultural values to embrace the particular culture and gain acceptance from the particular society. The companies do try to ensure this to gain market share and raise brand name.…...

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