Consumers Receive More Benefit Than Risk from Marketers Knowing Their Personal Information

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Consumers Receive More Benefit Than Risk from Marketers Knowing Their Personal Information. Consumers Receive More Benefit Than Risk from Marketers Knowing Their Personal Information.
Consumers receive more benefit than risk from marketers knowing their personal information.

Yes, I think consumers receive more benefit than risk. Marketers investigate thoroughly about the potential customer’s likings and other personal information related to a company’s future and present product. This system helps customers all the way. Marketers research about market and gather information about customers and keep the data in company’s data base system. Collected data not only benefited for the company but also for customers. Collected information of customers is kept in secret for the company’s best purpose, so there is almost no possibility of leaking out this personal information to others who may do harm to a person. Actually marketers draw data from customers to give the customers best quality product or service that the customers are willing to get with the times. When any company do not collect information from customers they do not supply the product or service in the market that do not reflect customers choice or demand, so customers do not get accurate product what they demand. Now the marketing system start from the customers and customers are at the center point of marketing, so every product or service reflect the customers insight, this system providing best benefit to customers. Markets are developing for the customers and marketer’s top priority is customers demand and choice, so information about customers is most important for the company to develop a product and for customers to get the best product to satisfy needs and wants most. Customer’s choice and demand changing day by day so marketers have to modify their product or service according to customer’s…...

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